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Recent News

Newsletter

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Author: tom

Golf Pride, an industry leader in golf performance equipment, unveils its new putter grip featuring Reverse Taper Technology. Engineered to optimise both hands during the putting stroke to help square the clubface at impact, Reverse Taper putter grips will be available for purchase at retail and golf course locations beginning March 4. Drawing on 75 years of inspiration, coupled with extensive consumer testing, Golf Pride designed Reverse Taper with a slimmer upper half and wider lower section to help anchor the...

Focusing on the needs of golfers in search of more distance who prefer the look of a blade, PING introduced the i530 today, a premium iron model engineered to deliver higher ball speeds with precision for score-lowering performance. The i530 irons are available for custom fittings and pre-order at authorised PING golf shops around the world beginning today. “The continued popularity of distance irons has been an interesting and fun challenge for our engineers, especially in the players category where there is...

Global golf footwear innovators, ECCO GOLF, are proud to introduce their latest game-changing innovation, the ECCO GOLF LT1. The shoe sets a new standard in lightness and comfort, redefining the golf shoe experience with the introduction of ECCO's groundbreaking LYTR technology. At the heart of the LT1 shoe lies ECCO's most recent technological advancement: LYTR. This revolutionary tech combines ECCO’s renowned FLUIDFORM technology with all-new LYTR Foam, a cutting-edge material engineered to deliver unparalleled cushioning and rebound. LYTR Foam is seamlessly...

The R&A Sustainable Agronomy Service will be at the upcoming BTME show; where it’ll showcase how The R&A is contributing to a brighter, more sustainable future across golf venues, globally. The R&A Sustainable Agronomy Service is a fully encompassing offering for golf venues to seek expert course support, receive advice on the delivery of best practices surrounding sustainable agronomy operations and gain comprehensive strategies for implementing changes. “We are pleased to be able to attend BTME for another year, where our team...

Shot Scope, the industry-leader in advanced GPS, rangefinder, and shot tracking technology, has announced a collaboration with Liverpool FC. The collaboration allows golf enthusiasts to support their favourite football team, whilst bringing in award-winning precision from the PRO L2 laser to their game. Both the rangefinder and case feature the LFC crest, perfect to champion on-course. “A customised rangefinder is a great chance to add something unique to the bag. With sporting fanatics in mind, we’ve teamed up with Liverpool FC for...

A long-time leader in iron innovation and performance, today PING introduced the Blueprint S and Blueprint T, two new forged iron models engineered and custom built for golfers seeking to improve their games through tour-proven technology. The Blueprint S and Blueprint T are available for custom fittings and pre-order at authorised PING golf shops around the world beginning today. “Our two Blueprint irons represent a new strategy for us in the forged-iron category,” said John K. Solheim, PING CEO & President. “With...

Founded by Karsten Solheim nearly 65 years ago on the concept of engineering more-forgiving, easier-to-hit golf clubs, PING continues that never-ending pursuit with today’s introduction of the G430 MAX 10K driver, its highest MOI, most forgiving and straightest driver to date. The G430 MAX 10K driver is available for custom fittings and pre-order at authorised PING golf shops around the world beginning today. “Our new G430 MAX 10K joins the G430 driver family and earns the distinction of being the most forgiving...

The R&A has expanded its Sustainable Agronomy Service to provide expertise and best practice advice to all levels of golf facilities in Great Britain and Ireland and continental Europe, aiding in the effective management of courses. First launched in the Asia-Pacific market, the service will now offer facility operators worldwide with support in the delivery of sustainable agronomy, golf course auditing and benchmarking, management planning and strategic advice, annual maintenance programme planning, and project management support and drainage design. The service is...

The Professional Golfers' Association (PGA) has embarked on a groundbreaking research initiative in collaboration with Ipsos, a global leader in market research. This comprehensive project, named "Golf for All," aims to define the future of golf by uncovering the evolving dynamics of golf participation and challenging traditional perceptions of the game. The Golf for All research project represents a significant milestone in understanding the diverse landscape of golf and reimagining its potential. Through a combination of extensive surveys conducted both online...

Saadiyat Beach Golf Club, Abu Dhabi, has become the first club in the Middle East to be awarded the coveted international Certification as an Audubon Certified Cooperative Sanctuary, thanks to an unwavering commitment to sustainability efforts over the past year. Owners VIYA Golf has also announced that this will pave the way for its other golf clubs in Abu Dhabi – Yas Links and Yas Acres - to follow in its sustainable footsteps. Audubon International is a global leader for environmental...