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Recent News

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Golf Equipment

Posted on October 1, 2024
Golf, Golf Equipment

(Pinehurst, NC.) Golf Pride, an industry leader in innovation and golf performance equipment, has partnered with EON Productions to create a limited edition 007-themed golf grip kit. Paying homage to the 60th anniversary of the 1964 film Goldfinger, this kit includes 14 custom grips and a specially crafted gold bar collector display. Golf Pride applied its vast experience with design and material innovation to build the base performance for this product, before tackling the fun challenge of bringing to life a...

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Posted on August 12, 2024
Golf, Golf Equipment, Golf Technology, Health and Lifestyle

Global golf footwear pioneers, ECCO GOLF, have once again pushed the boundaries of comfort, style and innovation with the introduction of the sneaker-style ECCO GOLF STREET 720 as part of the Danish brand’s Autumn/Winter 2024 collection. A golf shoe designed to be worn all day and night, the fresh new model offers big city vibes with a birdie mentality, making it perfect for a night out on the town or a quick 9 holes – or both! Based on a sneaker from...

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Posted on August 7, 2024
Golf, Golf Equipment, Golf Technology, Health and Lifestyle

Aptly named The Sure Thing, the club is designed to increase the likelihood of making contact with the ball, no matter your skill level London, UK  01/08/2024 – Topgolf continues to make golf more accessible for all with the unveiling of a brand-new golf club: ‘The Sure Thing’. Created to make the game significantly easier and more enjoyable, The Sure Thing is available for use exclusively at Topgolf venues around the world. Topgolf celebrates the bad shots from novice players just as...

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Posted on July 16, 2024
Golf, Golf Equipment

Engineered with the score-lowering technologies of its adult line and inspired by its on-going commitment to introduce more juniors to the game, PING announced today the next generation of its custom-fit, custom-built Prodi G junior clubs. The new Prodi G clubs are available for custom fitting and pre-order at authorised PING golf shops around the world beginning today. Along with performance improvements throughout the set, the company is introducing WebFit Junior, a web app that recommends club specifications and set makeup...

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Posted on March 8, 2024
Golf, Golf Equipment

Golf Pride, an industry leader in golf performance equipment, unveils its new putter grip featuring Reverse Taper Technology. Engineered to optimise both hands during the putting stroke to help square the clubface at impact, Reverse Taper putter grips will be available for purchase at retail and golf course locations beginning March 4. Drawing on 75 years of inspiration, coupled with extensive consumer testing, Golf Pride designed Reverse Taper with a slimmer upper half and wider lower section to help anchor the...

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Posted on March 7, 2024
Golf, Golf Equipment, Golf Technology

Focusing on the needs of golfers in search of more distance who prefer the look of a blade, PING introduced the i530 today, a premium iron model engineered to deliver higher ball speeds with precision for score-lowering performance. The i530 irons are available for custom fittings and pre-order at authorised PING golf shops around the world beginning today. “The continued popularity of distance irons has been an interesting and fun challenge for our engineers, especially in the players category where there is...

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Posted on February 15, 2024
Golf, Golf Equipment

Global golf footwear innovators, ECCO GOLF, are proud to introduce their latest game-changing innovation, the ECCO GOLF LT1. The shoe sets a new standard in lightness and comfort, redefining the golf shoe experience with the introduction of ECCO's groundbreaking LYTR technology. At the heart of the LT1 shoe lies ECCO's most recent technological advancement: LYTR. This revolutionary tech combines ECCO’s renowned FLUIDFORM technology with all-new LYTR Foam, a cutting-edge material engineered to deliver unparalleled cushioning and rebound. LYTR Foam is seamlessly...

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Posted on January 15, 2024
Golf, Golf Equipment, Golf Technology

Shot Scope, the industry-leader in advanced GPS, rangefinder, and shot tracking technology, has announced a collaboration with Liverpool FC. The collaboration allows golf enthusiasts to support their favourite football team, whilst bringing in award-winning precision from the PRO L2 laser to their game. Both the rangefinder and case feature the LFC crest, perfect to champion on-course. “A customised rangefinder is a great chance to add something unique to the bag. With sporting fanatics in mind, we’ve teamed up with Liverpool FC for...

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Posted on January 9, 2024
Golf, Golf Equipment

Founded by Karsten Solheim nearly 65 years ago on the concept of engineering more-forgiving, easier-to-hit golf clubs, PING continues that never-ending pursuit with today’s introduction of the G430 MAX 10K driver, its highest MOI, most forgiving and straightest driver to date. The G430 MAX 10K driver is available for custom fittings and pre-order at authorised PING golf shops around the world beginning today. “Our new G430 MAX 10K joins the G430 driver family and earns the distinction of being the most forgiving...

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Posted on January 9, 2024
Golf, Golf Equipment

A long-time leader in iron innovation and performance, today PING introduced the Blueprint S and Blueprint T, two new forged iron models engineered and custom built for golfers seeking to improve their games through tour-proven technology. The Blueprint S and Blueprint T are available for custom fittings and pre-order at authorised PING golf shops around the world beginning today. “Our two Blueprint irons represent a new strategy for us in the forged-iron category,” said John K. Solheim, PING CEO & President. “With...

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