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Golf Technology

Focusing on the needs of golfers in search of more distance who prefer the look of a blade, PING introduced the i530 today, a premium iron model engineered to deliver higher ball speeds with precision for score-lowering performance. The i530 irons are available for custom fittings and pre-order at authorised PING golf shops around the world beginning today. “The continued popularity of distance irons has been an interesting and fun challenge for our engineers, especially in the players category where there is...

Shot Scope, the industry-leader in advanced GPS, rangefinder, and shot tracking technology, has announced a collaboration with Liverpool FC. The collaboration allows golf enthusiasts to support their favourite football team, whilst bringing in award-winning precision from the PRO L2 laser to their game. Both the rangefinder and case feature the LFC crest, perfect to champion on-course. “A customised rangefinder is a great chance to add something unique to the bag. With sporting fanatics in mind, we’ve teamed up with Liverpool FC for...

The R&A has expanded its Sustainable Agronomy Service to provide expertise and best practice advice to all levels of golf facilities in Great Britain and Ireland and continental Europe, aiding in the effective management of courses. First launched in the Asia-Pacific market, the service will now offer facility operators worldwide with support in the delivery of sustainable agronomy, golf course auditing and benchmarking, management planning and strategic advice, annual maintenance programme planning, and project management support and drainage design. The service is...

The Professional Golfers' Association (PGA) has embarked on a groundbreaking research initiative in collaboration with Ipsos, a global leader in market research. This comprehensive project, named "Golf for All," aims to define the future of golf by uncovering the evolving dynamics of golf participation and challenging traditional perceptions of the game. The Golf for All research project represents a significant milestone in understanding the diverse landscape of golf and reimagining its potential. Through a combination of extensive surveys conducted both online...

Saadiyat Beach Golf Club, Abu Dhabi, has become the first club in the Middle East to be awarded the coveted international Certification as an Audubon Certified Cooperative Sanctuary, thanks to an unwavering commitment to sustainability efforts over the past year. Owners VIYA Golf has also announced that this will pave the way for its other golf clubs in Abu Dhabi – Yas Links and Yas Acres - to follow in its sustainable footsteps. Audubon International is a global leader for environmental...

Golf Genius, the leading provider of cloud-based golf software solutions, is working with Vamoos, a pioneering Travel App, to provide golf tour operators with an enhanced digital offering for their travelling golfers. Combining Vamoos’ unique app features with Golf Genius’ Tournament Management software, this enhanced offer benefits golf tour operators and golfers alike through a more complete and digitally enhanced golf trip experience. Craig Higgs, Managing Director of Golf Genius International, commented: “We are continually striving to provide the best solutions that...

Shot Scope, the industry-leader in advanced GPS, rangefinders and performance tracking technology, introduces the G5 – a modernised GPS watch that revitalises how technology meets style on the golf course. The new watch face, with multiple display layouts as well as a range of interchangeable coloured straps, allows golfers to customise the G5 to their unique preference. Ready to play out of the box, with the option to select an extra-large unit display, the G5 is designed with ease-of-use at its...

Golf Genius, the leading provider of cloud-based golf software solutions, has launched a fully integrated website solution for its customers to maximise golfer engagement and drive participation at their events. The bespoke website solution delivers an unmatched look and feel across all devices and elevates the entire player experience by providing a single place for golfers to access every event ran through Golf Genius. “We developed this solution in conjunction with nooQ Golf to provide Golf Genius customers with an unrivalled online...

Dubai Golf has officially rolled out VIYA to international audiences. VIYA allows customers, both in the UAE and around the world, to book world-class golf, dining, experiences, spas, and more at venues in Dubai and Abu Dhabi. VIYA is a one-stop-shop for those in, and visiting, Dubai and Abu Dhabi. The platform offers golf bookings and seasonal promotions at Dubai Golf’s world-class golf venues: Emirates Golf Club, Jumeirah Golf Estates, Dubai Creek Golf and Yacht Club, Yas Links, Yas Acres, Saadiyat...

Toptracer, the #1 Range Technology in Golf, announced today the launch of Toptracer Coach™, a ground-breaking tool designed to help teaching professionals better connect with their students. Toptracer Coach is a web-enabled platform that allows PGA Professionals to create assignments, access data from Toptracer Range sessions, and optimise their coaching sessions by providing objective instruction to their students. As an official range technology partner of the PGA of America, Toptracer consulted with certified PGA Professionals throughout the development of its coaching...