ECCO BIOM H5

ECCO GOLF, a leader in premium golf footwear, launched the BIOM H5 as part of the brand’s Spring/Summer 2025 collection. The task for GMS was threefold:

1. Ensure the launch achieved standout impact in a crowded footwear market.
2. Reinforce ECCO GOLF’s reputation as an innovator in design and performance, while appealing to both golfers and lifestyle audiences.
3. Plan and host a global media and creator launch event at the HSBC Women’s World Championship in Singapore.

ECCO BIOM H5 LAUNCH AT HSBC WOMEN’S WORLD CHAMPIONSHIPS

The launch of the ECCO GOLF BIOM H5 shoe at the HSBC Women’s World Championship in Singapore was more than just a product unveiling – it was an opportunity to immerse key members of the golf media in our world and give them a physical touch point with both our product and our brand.