Senior Marketing Manager – MENA

Senior Marketing Manager – MENA

Job Title: Senior Marketing Manager

Location: Dubai

Department: Marketing and Communications

Reports to: Co-CEO

Employment Type: Full-time

About GMS

GMS is the largest independent marketing agency in the golf industry, offering comprehensive services across PR, advertising, social media, creative, and partnerships. With offices in the UK, Singapore, and Lisbon, we have an extensive global presence and deep expertise in the golf and lifestyle sectors. We are proud to work with some of the most prestigious names in the industry, and we are now expanding our operations to the MENA region – as well as North America – as part of our growth strategy.

Job Overview

We are excited to announce the creation of new positions to support our expansion into the MENA regionss. As a Senior Marketing Manager, you will play a pivotal role in shaping GMS’s growth strategy in these territories while ensuring the needs of our clients are prioritised and delivered with excellence. You will be responsible for driving marketing initiatives, strengthening client relationships, and leading our efforts to capture market opportunities in these dynamic regions.

This role will require a strong understanding of the local golf markets and an ability to manage marketing projects from conception to execution; with a focus on PR, digital marketing, advertising and social media.

Key Responsibilities:

Regional Strategy Development: Lead the development and execution of GMS’s client strategy in the MENA & APAC regions, aligning with the company’s global vision and goals.

Client Servicing: Serve as a primary point of contact for clients in these regions, ensuring their marketing needs are met through strategic and creative campaigns.

Campaign Management: Oversee the planning and implementation of integrated marketing campaigns, including PR, digital marketing, social media, and partnerships, with a focus on delivering measurable results.

Team Leadership: Be a leader in a global team of marketing professionals across different geographies to ensure seamless delivery of client projects.

Business Development: Identify and pursue new business opportunities, working closely with the leadership team to expand GMS’s footprint in the MENA and APAC markets.

Partnerships & Collaborations: Build and maintain relationships with key stakeholders, including influencers, media, and strategic partners, to amplify our clients’ presence in the golf and lifestyle sectors.

Market Insights: Monitor market trends, competitor activities, and consumer behaviour to identify opportunities for growth and innovation.

Key Requirements:

• Bachelor’s degree in marketing, business, or a related field (MBA preferred).
• 5-7 years of experience in marketing, with a strong focus on the sports, lifestyle, or golf industry.
• Proven track record of successfully managing marketing campaigns across multiple regions, ideally in MENA or APAC markets.
• Strong understanding of the golf industry and a passion for the sport.
• Exceptional communication and leadership skills, with the ability to manage cross-functional teams.
• Experience in client servicing, business development, and partnership management.
• Ability to work in a fast-paced, dynamic environment while maintaining a high level of professionalism.
• Fluency in English is essential; proficiency in additional languages (Arabic, Mandarin, etc.) is a plus.

What We Offer:

• An opportunity to shape the future of GMS in key growth markets.
• A collaborative and dynamic working environment.
• The chance to work with top-tier global clients in the golf and lifestyle sectors.
• Competitive salary and benefits.
• Opportunities for career growth and international exposure.

How to Apply:

Please send your CV and a cover letter to GMS (sam@gmsgolf.co.uk).