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Special Advisor, APAC

Eric Lynge

Eric advises GMS on our Asian market development sourcing select partners for our unique services, as well as expanding our media and PR reach into key golf markets in the region. After obtaining a BA English Literature from UC Berkeley and a MBA in International Business from Thunderbird School of Global Management, Eric moved to Asia over 35 years ago. With a career that spans traditional and digital media with ESPN Asia, Discovery Channel Asia and Doubleclick Asia to golf federations and associations with The Asian Tour and the Asian Golf Industry Federation, Eric’s network of contacts and depth of knowledge of the complex Asian market is invaluable for GMS’ entry and development into Asia.