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HONG KONG - DECEMBER 11: Sam Brazel of Australia pose with the trophy after winning the UBS Hong Kong Open 2016 at The Hong Kong Golf Club on December 11, 2016 in Hong Kong, Hong Kong. (Photo by Arep Kulal/Getty Images)

Leading golf footwear innovator, ECCO Golf, is delighted to announce that ambassador Sam Brazel claimed his maiden victory on the European Tour on Sunday, at the UBS Hong Kong Open.

Competing in the company’s popular ECCO BIOM G2 design, the 37-year-old Australian birdied the 72nd hole to card a two-under par 68 in the final round to win by one stroke at 13-under par.
A co-sanctioned event between the European and Asian Tours, Brazel climbed more than 300 places in the Official World Golf Rankings to 147th with his UBS Hong Kong Open victory.

Having plied his trade full-time on the Asian Tour, his victory secures a two-year European Tour exemption should he choose to take up membership.

“It was a thrill to be out there the last few days. I hope that continues,” Brazel told the media following the final round.

“It’s been a long time coming. I’d love to come over to Europe. It will be a great privilege.”

Jesper Thuen, Head of Asia-Pacific and responsible for sponsorship at ECCO Golf, added:

“We’re all thrilled for Sam and he couldn’t be any more deserving of this victory. It’s a prime example of how with hard work and a determination to succeed, you can achieve your life-long goals.”

ECCO BIOM G2 is crafted at ECCO-owned factories using the direct injection process which bonds the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching.

Additional elements of the ECCO BIOM G2 outsole platform include a visible carbon-look insert bar running heel to mid-foot, an integrated forefoot stability bar and the CHAMP® SLIM-Lok cleat system.

ECCO Golf shoes are worn in competition around the world by Fred Couples, Ernie Els, Peter Hanson, Graeme McDowell, Thomas Bjørn, Thongchai Jaidee, Will Wilcox, Ben Evans, Jim Renner, Minjee Lee, Caroline Masson, Gerina Piller, Jennifer Johnson, Kendall Dye, Pernilla Lindberg, Therese Koelbaek and Liz Young, among others.

For further information about ECCO® Golf, please visit