This, the inaugural collection designed and manufactured exclusively under PING’s direction, has been engineered exclusively with the golfer in mind. As a leading innovator in golf since 1959, this line offers the highest specification fabrics, combined with the craftsmanship and unrivalled innovation associated with the brand.
The new collection features the “Eye Mark” that takes its inspiration from the iconic Eye 2 iron, which saw unrivaled success in the mid-1980s. This subtle branding, found throughout the range, showcases each garment’s refined qualities, reflected through clean colour stories, innovative fabrication, and a tailored fit.
The “Eye Mark” connects the apparel brand to PING’s innovative hardware heritage and will be used as a signature in future brand and product direction. The direction of the collection’s polo-shirts for men is showcased by the Bancroft and Golding models Louis will wear on Sunday and Thursday respectively.
These designs offer a premium feel through a soft-touch cotton feeling polyester, twinned with measured aesthetics in the form of colour coordinated stripes (Bancroft) and button down collars (Golding). Outstanding performance is delivered throughout the range thanks to the PING Sensor technological platform.
Each garment is engineered with Sensor Dry, Sensor Cool or Sensor Warm properties to ensure long-lasting comfort and protection, whatever the conditions. Every garment Louis will showcase is available to purchase in store or online at www.pingcollection.co.uk