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Recent News

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Author: Harry LeCarpentier

Posted on April 23, 2019
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Foremost Golf, the U.K’s largest retail and marketing services group, has launched another advancement to its Elite Marketing Programme (EMP) Premium service with the introduction of a local news ticker bar to its EMP Video monitor solution. Since EMP Video monitors were introduced in Spring 2018, more than 240 stores have implemented the fully automated system which allows the retailer to co-ordinate brand marketing campaigns with impressive video content in-store. Video monitors make up one of the four key pillars of the...

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Posted on April 23, 2019
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Nippon Shaft’s MODUS³ series of steel shafts added victories No. 163 and 164 since their introduction as the winners of both the Web.com and LPGA Tour events used the shafts in their irons on Sunday. They were the ninth and 10th MODUS³ victories on professional tours this season. The Web.com winner used the N.S.PRO MODUS³ Tour 130 X-flex steel shafts in his irons, which he used to stick his approach to two feet on the fourth playoff hole for a tap-in...

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Posted on April 5, 2019
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Foremost Golf, the U.K’s largest retail and marketing services group, has announced the winners of its prestigious Foremost Golf Industry Member Awards for 2018. The group’s member awards recognise some of the most dedicated and hard-working Foremost member professionals and are awarded based on a thorough and transparent point-scoring criteria. Pat Smith, from Kidderminster Golf Club, in Worcestershire, received the most coveted award; The Foremost Professional of the Year. Commenting on his award, Smith said: “Winning this award means everything to me, and...

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Posted on April 2, 2019
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Golf Pride®, a division of power management company Eaton and an industry leader in grip innovation, today announced it will offer the brand’s Z-Grip® with its popular ALIGN® Technology in 2019. According to a recent survey, ALIGN Technology is now used by 74 TOUR players. This technology was first introduced in Golf Pride brand’s MCC® and MCC Plus4® hybrid grips and is also available in an all-rubber Tour Velvet® grip option. With the addition of a full cord grip to complement...

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Posted on April 2, 2019
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A Nippon Shaft player won for the second week running on the PGA Tour as the 35-year-old from Aiken, South Carolina, won the WGC Dell Technologies Match Play Championship with a 3-and-2 victory over the current No. 1 player in the FedExCup standings. It was the third - and most prestigious - PGA Tour victory for the former Georgia Bulldog, who played Nippon Shaft’s N.S.PRO MODUS³ Tour 120 TX-flex steel shafts in his irons and N.S.PRO MODUS³ Wedge 125 steel shafts...

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Posted on March 29, 2019
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Arabella Golf Mallorca is firmly committed to caring for the environment and reducing plastic waste across its portfolio of golf courses; Golf Son Muntaner, Golf Son Vida, and Golf Son Quint. All three courses are ceasing the sale of plastic water bottles and, instead, will provide players with reverse osmosis purified, mineralised water fountains that dispense both still and sparkling water. Each pro shop is selling refillable aluminium Arabella Golf Mallorca water bottles for €5 that golfers can use to refill on...

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Posted on March 26, 2019
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Nippon Shaft’s steel shafts played a key role in Sunday’s Valspar Championship victory by the English winner, who became the first player to successfully defend his title on the Copperhead course at Innisbrook Resort in Palm Harbor, Florida. The three-time PGA Tour victor played Nippon Shaft’s N.S.PRO MODUS³ Tour 120 TX-flex steel shafts in his irons and N.S.PRO MODUS³ Tour 120 X-flex in wedges, shooting an 8-under-par total of 276 with rounds of 70-66-68-72 to win by one stroke. The 41-year-old collected...

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Posted on March 20, 2019
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Golfbreaks.com is excited to announce a strategic partnership with ECCO GOLF, showcasing the footwear brand’s product line-up to Golfbreaks’ network of golfers, whilst offering additional product benefits to the company’s 230,000 customers. The partnership between Golfbreaks.com and ECCO GOLF is a natural synergy of core values and principles between the two companies, with both brands priding themselves on being a market leader, offering innovative, premium and quality products. Over recent years, Golfbreaks.com has become renowned for forging partnerships with leading brands...

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Posted on March 20, 2019
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Golf Pride® a division of power management company Eaton and an industry leader in grip innovation, today announced that it was the leading swing and putter grip brand in play at THE PLAYERS Championship, with 116 players in the field trusting Golf Pride grips. Eight players who finished in the Top 10, including the champion, chose Golf Pride at TPC Sawgrass. The brand’s latest innovation, ALIGN Technology, had another top three finish. The winner trusted Golf Pride’s Tour Velvet Cord grips...

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Posted on March 19, 2019
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Foremost, Europe’s leading retail and marketing group, has revealed immediate success for its new Online Lesson Booking System, one of the four key optional upgrades that together make up the Elite Marketing Programme (EMP) Premium service. Following on from the successful launch of the online system, more than 50 members are already live and using the booking service, with a further 100 in the set-up phase. Taking the booking process online makes it more efficient and saves professionals time, as instant visibility...

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