Who Are We?

GMS is an international golf PR & marketing agency

The dedicated team at GMS combines its experience, skills and contacts, to offer specialist knowledge and insight that is essential in enabling manufacturers, resorts, tourist boards, retailers and other service providers to prosper in what is a highly competitive and congested international golf market.

GMS owes its success to a vast and ever-growing global industry network, combined with the unparalleled range of services it offers its clients. Some agencies operating within the golf business can provide advice on golf marketing, golf advertising, golf PR or sponsorship, but GMS is the only company to offer all of these services, and more, under one roof.

A diverse, full-service PR and marketing agency.

How Can We Help?

We specialise in creating bespoke service packages for our clients based on their specific needs, offering clear, unmatched consultancy and implementation on all aspects of golf PR, marketing and management.

Digital

Digital

Social

Social

Traditional PR

Traditional PR

Buying Media

Buying Media

Photography

Photography

Content & Creative

Content & Creative

Representation

Representation

Consultancy

Consultancy

Clients

A selection of the notable brands, resorts and destinations that we’ve worked with.

BGL
ECCO
La Reserva
PING
Foremost
Golf Pride
Marriot
Nippon
Almanara
PING Apparel
Golf Genius
Soft Spikes
Solheim Cup
Golfbreaks
Sotogrande
Shot Scope
Centurion
Princes
Burhill
Close House
Arabella Golf Mallorca
Toptracer
Royal Lytham
PowaKaddy
BMW
London Club
Carnoustie
G4L
Golf Sixes
Golf Foundation

Golf’s leading brands and destinations trust GMS to handle their global marketing

case studies

We’ve managed a host of international initiatives for our clients,

Producing multi-platform campaigns with significant, measurable, commercial results.

PING G400 Pan-European Product Launch

PING G400 Pan-European Product Launch

BMW PGA Championship Sponsorship Activation

BMW PGA Championship Sponsorship Activation

Top 100 Course Ranking Strategies

Top 100 Course Ranking Strategies

PING Apparel Rebrand: Trade & Consumer Education

PING Apparel Rebrand: Trade & Consumer Education

Foremost 30th Anniversary Trade Communication

Foremost 30th Anniversary Trade Communication

Corporate Golf at Marriott Video

Corporate Golf at Marriott Video

ECCO Biom Hybrid 2 European Seeding

ECCO Biom Hybrid 2 European Seeding

Castiglion Del Bosco International Membership Drive

Castiglion Del Bosco International Membership Drive

media partners

strong relationships with key members of the world’s golf, travel, sport and lifestyle media ensures consistent, sustained exposure for our clients.

GGP
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GT
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Our Team

through using a combination of our experience, our complementary skill sets and our unrivalled contacts, we are able to offer specialist knowledge and insight

<strong>Neil Gray</strong>

Neil Gray

Director
<strong>Phil Craghill</strong>

Phil Craghill

Director
<strong>Sam Elder</strong>

Sam Elder

Director
<strong>James Ellis</strong>

James Ellis

Head of Content
<strong>Adam Hull</strong>

Adam Hull

Social Media Manager
<strong>Hannah Mulliner</strong>

Hannah Mulliner

Communications Manager
<strong>Jake Wickham</strong>

Jake Wickham

Account Executive
<strong>Maxine Bates</strong>

Maxine Bates

Office Manager
<strong>Colin Callander</strong>

Colin Callander

Editorial Consultant
<strong>Jamie Mason</strong>

Jamie Mason

Digital Creative
<strong>Darren Kirk</strong>

Darren Kirk

Print Creative
<strong>Join The Team</strong>

Join The Team

Get In Touch

 

 

Latest News

NIPPON SHAFT PLAYER DEFENDS VALSPAR CHAMPIONSHIP

NIPPON SHAFT PLAYER DEFENDS VALSPAR CHAMPIONSHIP

Mar 26 2019

Nippon Shaft’s steel shafts played a key role in Sunday’s Valspar Championship victory by the English winner, who became the first player…

GOLFBREAKS TEAMS UP WITH ECCO GOLF TO CREATE NEW STRATEGIC PARTNERSHIP

GOLFBREAKS TEAMS UP WITH ECCO GOLF TO CREATE NEW STRATEGIC PARTNERSHIP

Mar 20 2019

Golfbreaks.com is excited to announce a strategic partnership with ECCO GOLF, showcasing the footwear brand’s product line-up to Golfbreaks’ network of golfers,…

Golf Pride® Captures Multiple Wins at THE PLAYERS Championship

Golf Pride® Captures Multiple Wins at THE PLAYERS Championship

Mar 20 2019

Golf Pride® a division of power management company Eaton and an industry leader in grip innovation, today announced that it was the…

150 members already signed up for Foremost’s Online Lesson Booking System

150 members already signed up for Foremost’s Online Lesson Booking System

Mar 19 2019

Foremost, Europe’s leading retail and marketing group, has revealed immediate success for its new Online Lesson Booking System, one of the four…

 

Social Communication

- 5 days ago

.@golfbreaks teams up with @ECCO_GOLF to create new strategic partnership. Get the full details here:… https://t.co/HGcRej5K4D
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- 5 days ago

.@golfpridegrips was the leading swing and putter grip brand in play at THE PLAYERS Championship, with 116 players… https://t.co/qrUi3OK7Z3
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- 7 days ago

.@Foremostgolf, Europe’s leading retail and marketing group, has revealed immediate success for its new Online Less… https://t.co/PpN96Sw33E
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- 12 days ago

.@PowaKaddy_Golf has unveiled details of its strongest and most complete cart bag line-up ever. The new range featu… https://t.co/5z6yq6hSZ7
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- 13 days ago

We’re here at the home of golf for the 59 Club awards dinner and golf day event with @GolfGenius, looking forward t… https://t.co/2j7fYgjKcP
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- 17 days ago

.@WycombeHeights Golf Centre, a BGL Golf venue, is close to completing the construction of a brand-new driving rang… https://t.co/gQ225tNvKA
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- 21 days ago

.@NipponShaft 950GH & MODUS³ Wedge 105 used en route to HSBC Women’s Championship glory: https://t.co/q7RB6NHgDzhttps://t.co/JufKg86kFY
h J R

- 24 days ago

Ultimate #squadgoals. 🔥 Big thank you to @PINGTourEurope for these awesome new custom camo Hoofer Lite carry bags.… https://t.co/uN9eQ8OJse
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- 25 days ago

.@PowaKaddy_Golf reveals strongest ever line-up with launch of Compact C2i GPS trolley. Find out more here ➡️… https://t.co/f83hUOzP30
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- 28 days ago

.@ECCO_GOLF revamps award-winning, best-selling BIOM® HYBRID 3 silhouette for 2019. Find out more about the new ran… https://t.co/QjNUymcv5U
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Get In Touch

14a High Street, Welwyn, Hertfordshire, AL6 9EQ 

+44 (0) 1438 718399 

 

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WORK WITH US

Whilst we don’t currently have any specific vacancies at GMS, we’re always on the lookout for exciting new talent to join the team. We encourage you to upload your CV on a speculative basis which we will then keep on file should any roles become available in the future.