Who Are We?

GMS is an international golf PR & marketing agency

The dedicated team at GMS combines its experience, skills and contacts, to offer specialist knowledge and insight that is essential in enabling manufacturers, resorts, tourist boards, retailers and other service providers to prosper in what is a highly competitive and congested international golf market.

GMS owes its success to a vast and ever-growing global industry network, combined with the unparalleled range of services it offers its clients. Some agencies operating within the golf business can provide advice on golf marketing, golf advertising, golf PR or sponsorship, but GMS is the only company to offer all of these services, and more, under one roof.

A diverse, full-service PR and marketing agency.

How Can We Help?

We specialise in creating bespoke service packages for our clients based on their specific needs, offering clear, unmatched consultancy and implementation on all aspects of golf PR, marketing and management.

Digital

Digital

Social

Social

Traditional PR

Traditional PR

Buying Media

Buying Media

Photography

Photography

Content & Creative

Content & Creative

Representation

Representation

Consultancy

Consultancy

Clients

A selection of the notable brands, resorts and destinations that we’ve worked with.

BGL
ECCO
La Reserva
PING
Foremost
Golf Pride
Marriot
Nippon
Almanara
PING Apparel
Golf Genius
Soft Spikes
Solheim Cup
Golfbreaks
Sotogrande
Shot Scope
Centurion
Princes
Wentworth
Close House
Arabella Golf Mallorca
Toptracer
Royal Lytham
PowaKaddy
BMW
La Finca
Carnoustie
Chart Hills
Golf Sixes
Golf Foundation

Golf’s leading brands and destinations trust GMS to handle their global marketing

case studies

We’ve managed a host of international initiatives for our clients,

Producing multi-platform campaigns with significant, measurable, commercial results.

PING G400 Pan-European Product Launch

PING G400 Pan-European Product Launch

BMW PGA Championship Sponsorship Activation

BMW PGA Championship Sponsorship Activation

Top 100 Course Ranking Strategies

Top 100 Course Ranking Strategies

PING Apparel Rebrand: Trade & Consumer Education

PING Apparel Rebrand: Trade & Consumer Education

Foremost 30th Anniversary Trade Communication

Foremost 30th Anniversary Trade Communication

Corporate Golf at Marriott Video

Corporate Golf at Marriott Video

ECCO Biom Hybrid 2 European Seeding

ECCO Biom Hybrid 2 European Seeding

Castiglion Del Bosco International Membership Drive

Castiglion Del Bosco International Membership Drive

media partners

strong relationships with key members of the world’s golf, travel, sport and lifestyle media ensures consistent, sustained exposure for our clients.

GGP
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GT
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Our Team

through using a combination of our experience, our complementary skill sets and our unrivalled contacts, we are able to offer specialist knowledge and insight

<strong>Phil Craghill</strong>

Phil Craghill

Director
<strong>Sam Elder</strong>

Sam Elder

Director
<strong>James Ellis</strong>

James Ellis

Head of Content
<strong>Adam Hull</strong>

Adam Hull

Social Media Manager
<strong>Hannah Mulliner</strong>

Hannah Mulliner

Communications Manager
<strong>Jake Wickham</strong>

Jake Wickham

Account Executive
<strong>Maxine Bates</strong>

Maxine Bates

Office Manager
<strong>Jamie Mason</strong>

Jamie Mason

Digital Creative
<strong>Join The Team</strong>

Join The Team

Get In Touch

 

 

Latest News

Golf Genius Software gains international momentum after strong year

Golf Genius Software gains international momentum after strong year

Feb 14 2020

Golf Genius Software, the leading provider of cloud-based golf tournament management systems, has announced further investment into its international division following continued…

Sotogrande SA appoints GMS as destination’s sole global comms agency

Sotogrande SA appoints GMS as destination’s sole global comms agency

Feb 06 2020

Sotogrande SA, owners of La Reserva Club – the largest private leisure and real estate destination in Andalucía – has extended its…

Golf Pride® launches new MCC Teams™ collection so that golfers can show their team colours on the course

Golf Pride® launches new MCC Teams™ collection so that golfers can show their team colours on the course

Jan 29 2020

Golf Pride, an industry leader in grip innovation and the #1 Grip on Tour®, announced today it is expanding its popular MCC®…

Zonal support redefined as ECCO® S-THREE takes performance technology to the next level

Zonal support redefined as ECCO® S-THREE takes performance technology to the next level

Jan 27 2020

Global golf footwear innovators, ECCO GOLF, are delivering next-generation zonal support with the introduction of pioneering midsole technology in the all-new ECCO…

 

Social Communication

- 2 days ago

Golf Genius Software, the leading provider of cloud-based golf tournament management systems, has announced further… https://t.co/cDhQybBteA
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- 10 days ago

Delighted to strengthen our ties with Europe’s premiere private residential destination. Read more online ➡️… https://t.co/dfP0MrDlzk
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- 18 days ago

Golf Pride, an industry leader in grip innovation and the #1 Grip on Tour, announced today it is expanding its popu… https://t.co/SWPrwXW8Si
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- 20 days ago

Global golf footwear innovators, @ECCO_GOLF, are delivering next-generation zonal support with the introduction of… https://t.co/XsNzHl8xYr
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- 26 days ago

PING introduces Heppler putters and G710 distance iron. Discover more online ➡ https://t.co/b808dFVBrq https://t.co/29n2L3SBFQ
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- 31 days ago

BIG news as @ECCO_GOLF announce @henrikstenson as a brand ambassador! This is a really great fit, and there are ple… https://t.co/ziaLJhiLbA
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- 31 days ago

RT @ECCO_GOLF: The Iceman Cometh! We are proud to announce a major signing - welcome to the #ECCOGOLF family, @henrikstenson. 🤝 https://t.c
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- 32 days ago

Pine Ridge Golf Club in Surrey has become the 100th golf facility in Europe to join the @Toptracer Range revolution… https://t.co/W9ru5T2zbH
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- 38 days ago

RT @Golfalot: 📝 Eddie Pepperell has signed a multi-year, 14 club deal with @PINGTourEurope Comment below with how many tournaments @Pepper…
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- 38 days ago

RT @NCG_com: Eddie Pepperell is @PINGTourEurope's latest signing - we now have the details of each club in his bag for 2020. https://t.co/s
h J R
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Get In Touch

14a High Street, Welwyn, Hertfordshire, AL6 9EQ 

+44 (0) 1438 718399 

 

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WORK WITH US

Whilst we don’t currently have any specific vacancies at GMS, we’re always on the lookout for exciting new talent to join the team. We encourage you to upload your CV on a speculative basis which we will then keep on file should any roles become available in the future.