Who Are We?

GMS is an international golf PR & marketing agency

The dedicated team at GMS combines its experience, skills and contacts, to offer specialist knowledge and insight that is essential in enabling manufacturers, resorts, tourist boards, retailers and other service providers to prosper in what is a highly competitive and congested international golf market.

GMS owes its success to a vast and ever-growing global industry network, combined with the unparalleled range of services it offers its clients. Some agencies operating within the golf business can provide advice on golf marketing, golf advertising, golf PR or sponsorship, but GMS is the only company to offer all of these services, and more, under one roof.

A diverse, full-service PR and marketing agency.

How Can We Help?

We specialise in creating bespoke service packages for our clients based on their specific needs, offering clear, unmatched consultancy and implementation on all aspects of golf PR, marketing and management.

Digital

Digital

Social

Social

Traditional PR

Traditional PR

Buying Media

Buying Media

Photography

Photography

Content & Creative

Content & Creative

Representation

Representation

Consultancy

Consultancy

Clients

A selection of the notable brands, resorts and destinations that we’ve worked with.

BGL
ECCO
La Reserva
PING
Foremost
Golf Pride
Marriot
Nippon
Maui Jim
PING Apparel
Golf Genius
Soft Spikes
Solheim Cup
Golfbreaks
Sotogrande
Shot Scope
Centurion
Princes
Wentworth
Close House
Arabella Golf Mallorca
Toptracer
Royal Lytham
PowaKaddy
BMW
La Finca
Carnoustie
Chart Hills
Golf Sixes
Golf Foundation

Golf’s leading brands and destinations trust GMS to handle their global marketing

case studies

We’ve managed a host of international initiatives for our clients,

Producing multi-platform campaigns with significant, measurable, commercial results.

PING G400 Pan-European Product Launch

PING G400 Pan-European Product Launch

BMW PGA Championship Sponsorship Activation

BMW PGA Championship Sponsorship Activation

Top 100 Course Ranking Strategies

Top 100 Course Ranking Strategies

PING Apparel Rebrand: Trade & Consumer Education

PING Apparel Rebrand: Trade & Consumer Education

Foremost 30th Anniversary Trade Communication

Foremost 30th Anniversary Trade Communication

Corporate Golf at Marriott Video

Corporate Golf at Marriott Video

ECCO Biom Hybrid 2 European Seeding

ECCO Biom Hybrid 2 European Seeding

Castiglion Del Bosco International Membership Drive

Castiglion Del Bosco International Membership Drive

media partners

strong relationships with key members of the world’s golf, travel, sport and lifestyle media ensures consistent, sustained exposure for our clients.

GGP
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GT
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Our Team

through using a combination of our experience, our complementary skill sets and our unrivalled contacts, we are able to offer specialist knowledge and insight

<strong>Phil Craghill</strong>

Phil Craghill

Director
<strong>Sam Elder</strong>

Sam Elder

Director
<strong>James Ellis</strong>

James Ellis

Head of Content
<strong>Adam Hull</strong>

Adam Hull

Social Media Manager
<strong>Hannah Mulliner</strong>

Hannah Mulliner

Communications Manager
<strong>Jake Wickham</strong>

Jake Wickham

Account Executive
<strong>Maxine Bates</strong>

Maxine Bates

Office Manager
<strong>Jamie Mason</strong>

Jamie Mason

Digital Creative
<strong>Join The Team</strong>

Join The Team

Get In Touch

 

 

Latest News

Golf Genius approved to deliver WHS for Home Nations

Golf Genius approved to deliver WHS for Home Nations

Sep 21 2020

Golf Genius Software is ready and able to provide all clubs across the UK and Ireland with a viable tournament solution for…

ECCO® GOLF unveils fresh updates for Autumn/Winter 2020

ECCO® GOLF unveils fresh updates for Autumn/Winter 2020

Sep 15 2020

Global golf footwear innovators, ECCO GOLF, have introduced a selection of fresh new twists on both their men’s and women’s collections for…

Nippon Shaft wins on LPGA and PGA Champions Tours

Nippon Shaft wins on LPGA and PGA Champions Tours

Sep 15 2020

Players using Nippon Shaft products recorded two more victories on major world Tours last week, as players using the company’s products continue…

BGL joins forces with the Slip! Slap! Swing! Campaign to help tackle skin cancer

BGL joins forces with the Slip! Slap! Swing! Campaign to help tackle skin cancer

Sep 03 2020

Burhill Golf and Leisure (BGL) has pledged its support for the Melanoma Fund, promoting sun safety and raising awareness by joining the…

 

Social Communication

- 1 day ago

.@golfgenius_emea Software is ready and able to provide all clubs across the UK and Ireland with a viable tournamen… https://t.co/J2h0jSzYUt
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- 5 days ago

Content 💯! It‘s been a pleasure hosting the @shotscope team to produce an extensive bank of assets for 2020/21. W… https://t.co/WwcS6N68qQ
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- 7 days ago

Fresh updates for the new season 👌 @ECCO_GOLF have introduced a selection of new twists on both their men’s and wom… https://t.co/rtybaK4Cov
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- 7 days ago

Planning your next golf trip in the UK? This article from @squaremile_com takes a look at England’s very best stay-… https://t.co/CKy4MtOK9a
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- 8 days ago

High praise for the Prince's team from @EnglandGolf 👏 After the club's fantastic contribution to last month’s suc… https://t.co/JIrUux5qAE
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- 19 days ago

Burhill Golf and Leisure (@BGLGolf) has pledged its support for the Melanoma Fund, promoting sun safety and raising… https://t.co/8NJg5os2BT
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- 19 days ago

.@golfgenius_emea has taken its contactless golf solution to the next level with the release of a ‘digital scorecar… https://t.co/c02PQqHJPQ
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- 29 days ago

.@PINGTourEurope Pro, @andysulligolf, is paying tribute to the NHS heroes who have worked tirelessly during the Cov… https://t.co/cZZlMD1zNl
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- 32 days ago

La Reserva Club has launched a private jet concierge service to provide prospective residential buyers covid-19 saf… https://t.co/ktaFAomRBY
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- 36 days ago

.@golfgenius_emea, the world’s leading supplier of tournament management solutions, has agreed a multi-year deal to… https://t.co/AJfKyUp9PI
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Get In Touch

14a High Street, Welwyn, Hertfordshire, AL6 9EQ 

+44 (0) 1438 718399 

 

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WORK WITH US

Whilst we don’t currently have any specific vacancies at GMS, we’re always on the lookout for exciting new talent to join the team. We encourage you to upload your CV on a speculative basis which we will then keep on file should any roles become available in the future.