Who Are We?

GMS is an international golf PR & marketing agency

The dedicated team at GMS combines its experience, skills and contacts, to offer specialist knowledge and insight that is essential in enabling manufacturers, resorts, tourist boards, retailers and other service providers to prosper in what is a highly competitive and congested international golf market.

GMS owes its success to a vast and ever-growing global industry network, combined with the unparalleled range of services it offers its clients. Some agencies operating within the golf business can provide advice on golf marketing, golf advertising, golf PR or sponsorship, but GMS is the only company to offer all of these services, and more, under one roof.

A diverse, full-service PR and marketing agency.

How Can We Help?

We specialise in creating bespoke service packages for our clients based on their specific needs, offering clear, unmatched consultancy and implementation on all aspects of golf PR, marketing and management.

Digital

Digital

Social

Social

Traditional PR

Traditional PR

Buying Media

Buying Media

Photography

Photography

Content & Creative

Content & Creative

Representation

Representation

Consultancy

Consultancy

Clients

A selection of the notable brands, resorts and destinations that we’ve worked with.

BGL
ECCO
La Reserva
PING
Foremost
Golf Pride
Marriot
Nippon
Maui Jim
PING Apparel
Golf Genius
Soft Spikes
Solheim Cup
Golfbreaks
Sotogrande
Shot Scope
Centurion
Princes
Wentworth
Close House
Arabella Golf Mallorca
Toptracer
Royal Lytham
PowaKaddy
BMW
La Finca
Carnoustie
Chart Hills
Golf Sixes
Golf Foundation

Golf’s leading brands and destinations trust GMS to handle their global marketing

case studies

We’ve managed a host of international initiatives for our clients,

Producing multi-platform campaigns with significant, measurable, commercial results.

PING G400 Pan-European Product Launch

PING G400 Pan-European Product Launch

BMW PGA Championship Sponsorship Activation

BMW PGA Championship Sponsorship Activation

Top 100 Course Ranking Strategies

Top 100 Course Ranking Strategies

PING Apparel Rebrand: Trade & Consumer Education

PING Apparel Rebrand: Trade & Consumer Education

Foremost 30th Anniversary Trade Communication

Foremost 30th Anniversary Trade Communication

Corporate Golf at Marriott Video

Corporate Golf at Marriott Video

ECCO Biom Hybrid 2 European Seeding

ECCO Biom Hybrid 2 European Seeding

Castiglion Del Bosco International Membership Drive

Castiglion Del Bosco International Membership Drive

media partners

strong relationships with key members of the world’s golf, travel, sport and lifestyle media ensures consistent, sustained exposure for our clients.

GGP
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GT
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Our Team

through using a combination of our experience, our complementary skill sets and our unrivalled contacts, we are able to offer specialist knowledge and insight

<strong>Phil Craghill</strong>

Phil Craghill

Director
<strong>Sam Elder</strong>

Sam Elder

Director
<strong>James Ellis</strong>

James Ellis

Head of Content
<strong>Adam Hull</strong>

Adam Hull

Social Media Manager
<strong>Hannah Mulliner</strong>

Hannah Mulliner

Communications Manager
<strong>Jake Wickham</strong>

Jake Wickham

Account Executive
<strong>Maxine Bates</strong>

Maxine Bates

Office Manager
<strong>Jamie Mason</strong>

Jamie Mason

Digital Creative
<strong>Join The Team</strong>

Join The Team

Get In Touch

 

 

Latest News

Improve your game at home with Shot Scope’s third edition of FREE golf strategy guide

Improve your game at home with Shot Scope’s third edition of FREE golf strategy guide

Mar 24 2020

Shot Scope, the game’s leading shot tracking company have announced the release of the company’s third series of free e-books. In this…

Golf Genius offers golf clubs free package to help keep golf open

Golf Genius offers golf clubs free package to help keep golf open

Mar 23 2020

Golf Genius has today announced a free package for golf clubs to help them manage the impact of COVID-19 at their venue…

Bold new styling meets innovation and supreme quality in the 2020 PING bag collection

Bold new styling meets innovation and supreme quality in the 2020 PING bag collection

Mar 17 2020

Innovation and quality are integral to every product that carries the PING name and the 2020 PING bag range features a host…

BGL celebrates outstanding year at Annual Awards Night

BGL celebrates outstanding year at Annual Awards Night

Mar 16 2020

Burhill Group Ltd (BGL) celebrated its best-performing venues and individuals at its annual group awards night, held at Hertfordshire venue Aldwickbury Park…

 

Social Communication

- 5 days ago

In these extremely difficult times for everyone, it is refreshing to hear that the UK’s chief scientific adviser ha… https://t.co/pMUjL56djZ
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- 6 days ago

Bold new styling meets innovation and supreme quality in the 2020 PING bag collection. Find out more online ➡️… https://t.co/IvCUDhRj3b
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- 7 days ago

Burhill Group Ltd (BGL) celebrated its best-performing venues and individuals at its annual group awards night, hel… https://t.co/br7oym85YW
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- 11 days ago

A privilege for our Director, Phil, to join @PINGTourEurope at RAF Scampton, home of the @rafredarrows. Phil joined… https://t.co/YokZA1lnPe
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- 11 days ago

Close House and Lee Westwood celebrate junior golf with announcement of PING Junior Masters. Find out more online… https://t.co/8PrEst9xjs
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- 13 days ago

Today we went behind-the-scenes at the ECCO factory just south of Porto, filming some content for a unique look at… https://t.co/8NC3ixPdW8
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Get In Touch

14a High Street, Welwyn, Hertfordshire, AL6 9EQ 

+44 (0) 1438 718399 

 

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WORK WITH US

Whilst we don’t currently have any specific vacancies at GMS, we’re always on the lookout for exciting new talent to join the team. We encourage you to upload your CV on a speculative basis which we will then keep on file should any roles become available in the future.