Who Are We?

GMS is an international golf PR & marketing agency

The dedicated team at GMS combines its experience, skills and contacts, to offer specialist knowledge and insight that is essential in enabling manufacturers, resorts, tourist boards, retailers and other service providers to prosper in what is a highly competitive and congested international golf market.

GMS owes its success to a vast and ever-growing global industry network, combined with the unparalleled range of services it offers its clients. Some agencies operating within the golf business can provide advice on golf marketing, golf advertising, golf PR or sponsorship, but GMS is the only company to offer all of these services, and more, under one roof.

A diverse, full-service PR and marketing agency.

How Can We Help?

We specialise in creating bespoke service packages for our clients based on their specific needs, offering clear, unmatched consultancy and implementation on all aspects of golf PR, marketing and management.

Digital

Digital

Social

Social

Traditional PR

Traditional PR

Buying Media

Buying Media

Photography

Photography

Content & Creative

Content & Creative

Representation

Representation

Consultancy

Consultancy

Clients

A selection of the notable brands, resorts and destinations that we’ve worked with.

BGL
ECCO
La Reserva
PING
Foremost
Golf Pride
Marriot
Nippon
Almanara
PING Apparel
Golf Genius
Soft Spikes
Solheim Cup
Golfbreaks
Sotogrande
Shot Scope
Centurion
Princes
Wentworth
Close House
Arabella Golf Mallorca
Toptracer
Royal Lytham
PowaKaddy
BMW
London Club
Carnoustie
Burhill
Golf Sixes
Golf Foundation

Golf’s leading brands and destinations trust GMS to handle their global marketing

case studies

We’ve managed a host of international initiatives for our clients,

Producing multi-platform campaigns with significant, measurable, commercial results.

PING G400 Pan-European Product Launch

PING G400 Pan-European Product Launch

BMW PGA Championship Sponsorship Activation

BMW PGA Championship Sponsorship Activation

Top 100 Course Ranking Strategies

Top 100 Course Ranking Strategies

PING Apparel Rebrand: Trade & Consumer Education

PING Apparel Rebrand: Trade & Consumer Education

Foremost 30th Anniversary Trade Communication

Foremost 30th Anniversary Trade Communication

Corporate Golf at Marriott Video

Corporate Golf at Marriott Video

ECCO Biom Hybrid 2 European Seeding

ECCO Biom Hybrid 2 European Seeding

Castiglion Del Bosco International Membership Drive

Castiglion Del Bosco International Membership Drive

media partners

strong relationships with key members of the world’s golf, travel, sport and lifestyle media ensures consistent, sustained exposure for our clients.

GGP
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GT
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Our Team

through using a combination of our experience, our complementary skill sets and our unrivalled contacts, we are able to offer specialist knowledge and insight

<strong>Neil Gray</strong>

Neil Gray

Director
<strong>Phil Craghill</strong>

Phil Craghill

Director
<strong>Sam Elder</strong>

Sam Elder

Director
<strong>James Ellis</strong>

James Ellis

Head of Content
<strong>Adam Hull</strong>

Adam Hull

Social Media Manager
<strong>Hannah Mulliner</strong>

Hannah Mulliner

Communications Manager
<strong>Jake Wickham</strong>

Jake Wickham

Account Executive
<strong>Maxine Bates</strong>

Maxine Bates

Office Manager
<strong>Jamie Mason</strong>

Jamie Mason

Digital Creative
<strong>Join The Team</strong>

Join The Team

Get In Touch

 

 

Latest News

PING introduces Heppler putters and G710 Distance Iron

PING introduces Heppler putters and G710 Distance Iron

Jan 21 2020

Employing high-pressure aluminium casting for the first time in the manufacturing of its putters, PING today introduced the Heppler putters, an eye-catching, nine-model…

ECCO® GOLF announces signing of major champion Henrik Stenson

ECCO® GOLF announces signing of major champion Henrik Stenson

Jan 16 2020

Ground-breaking footwear innovator, ECCO GOLF, has announced the signing of global golf superstar Henrik Stenson as a brand ambassador. The 43-year-old Swede…

Toptracer celebrates 100th European installation as Pine Ridge Golf Club in UK joins revolution

Toptracer celebrates 100th European installation as Pine Ridge Golf Club in UK joins revolution

Jan 15 2020

Pine Ridge Golf Club in Surrey has become the 100th golf facility in Europe to join the Toptracer Range revolution. This landmark…

BGL scoops host of accolades in 2019 Member Experience Awards

BGL scoops host of accolades in 2019 Member Experience Awards

Jan 08 2020

Burhill Golf and Leisure (BGL) has been awarded several honours in the 2019 Member Experience Awards, run by TRP (The Retention People).…

 

Social Communication

- 4 days ago

BIG news as @ECCO_GOLF announce @henrikstenson as a brand ambassador! This is a really great fit, and there are ple… https://t.co/ziaLJhiLbA
h J R

- 4 days ago

RT @ECCO_GOLF: The Iceman Cometh! We are proud to announce a major signing - welcome to the #ECCOGOLF family, @henrikstenson. 🤝 https://t.c
h J R

- 5 days ago

Pine Ridge Golf Club in Surrey has become the 100th golf facility in Europe to join the @Toptracer Range revolution… https://t.co/W9ru5T2zbH
h J R

- 11 days ago

RT @Golfalot: 📝 Eddie Pepperell has signed a multi-year, 14 club deal with @PINGTourEurope Comment below with how many tournaments @Pepper…
h J R

- 11 days ago

RT @NCG_com: Eddie Pepperell is @PINGTourEurope's latest signing - we now have the details of each club in his bag for 2020. https://t.co/s
h J R

- 11 days ago

RT @BunkeredOnline: Eddie Pepperell has some new clubs in the bag for this week's South African Open. Full details ⬇️⬇️⬇️ https://t.co/wvW
h J R

- 11 days ago

RT @TheTodaysGolfer: Eddie Pepperell is making his first start of the year in South Africa this week with a new set of Ping golf clubs afte…
h J R

- 11 days ago

RT @golfnewsmag: Eddie Pepperell has signed an equipment deal with Ping as he begins his 2020 season at the South African Open. https://t.c
h J R

- 11 days ago

RT @GolfMonthly: Eddie Pepperell signs multi-year deal with Ping https://t.co/UAxXeO5oJk https://t.co/01nVQBq3jk
h J R

- 11 days ago

14 clubs. 1 brand. Take a 👀 at the PING sticks in @PepperellEddie’s bag... https://t.co/Rhjp7T8Lfj
h J R
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Get In Touch

14a High Street, Welwyn, Hertfordshire, AL6 9EQ 

+44 (0) 1438 718399 

 

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WORK WITH US

Whilst we don’t currently have any specific vacancies at GMS, we’re always on the lookout for exciting new talent to join the team. We encourage you to upload your CV on a speculative basis which we will then keep on file should any roles become available in the future.